Mar 15 2011

creativity on the fly [day 293]

Since I’m planning on rebranding my blog, I decided not to print up business cards for SxSW.  Yesterday there was a drawing for a book from the Go Virtual session and all you had to do was drop in a business card.  I sighed after reading the sign, then put my brain to work.

I have a coffee cup cardboard sleeve I’ve been carrying with me all week.  Yes, I’m using a paper cup, reluctantly, but I thought at least I can reuse the cardboard sleeve.  Light bulb!!  I’ll write my info on the cardboard sleeve.  I make my regular cards out of recycled stuff anyway, so this is not far from what I would have anyway.  I wrote my info, I dropped it in the bag and I listened to a great session.

After the session, they did the drawing for the books.  The girl doing the drawing had no idea that was in there, but as she was choosing a card, she said, “I’m going to grab this one that feels different.”  I won my choice of the two books AND I got my paper sleeve back.  My little Ecogrip has quite a journey going here.  I think I might need to give it an itizen tag.

Sometimes easy solutions can be found for life’s little problems, all it takes is a willingness to do something.  Not bringing cards probably wasn’t my brightest plan, but they have plenty of recycling materials here and I’ve made several cards on the fly.  Less than one minute of thinking about a solution yielded many great things.  I got a new book, people got to see how repurposing works, my cardboard sleeve is getting a long life, less paper was used, something created as disposable has been used over 5 times now and I have a great story.

If you run into a small issue today, throw one minute at creating a simple solution.  :)


Mar 14 2011

I didn’t buy it, but I wanted to [day 292]

I met Guy Kawasaki yesterday at a book signing.  Not only is he an extremely talented communicator and writer, he’s just a really nice person.  Just look on Twitter, hashtag #guykawasaki, and you’ll see what I mean.  Now I’ve been thinking, it’s kind of odd to go to a book signing without a book.  Knowing that he would be at SXSW, I decided to go to the used book store to find his new book.  I knew my chances were slim to none on finding his new book Enchantment, but I thought maybe I could find one of his older books.  I’ve been following Guy for a long time on friendfeed and he always has great stuff out there.

I had to go to a few locations before I found one of his books.  I found The Art of the Start. I bought it and I was happy that I would have a book for him to sign, although I wondered what I would say to him as I asked him to sign my not-so-new book with a red half price sticker on the front.

Yesterday, I found myself in a long line of people to have my book signed.  It’s pretty safe to say that I was the only weirdo in line without a fresh-off-the-press copy of Enchantment.  Soon, it was my turn.  I proceeded to the table and quickly explained my story.  “I’m doing a year of no retail shopping, so I can’t buy your new book, even though I really want to.  I bought a used copy of one of your older books, so could you sign this one?”  First, he laughed a bit and said he wouldn’t last a week without shopping.  Then he asked where I got the book.  I told him I bought it at a used book store and showed him the bright red price tag on the front.  He then proceeded to tell me that The Art of the Start never came out in paperback.  Mine is a paperback.  Either it’s a illegitimate copy or an unmarked advanced reading copy, intended for bookstores.  Either way, he said that was the best reason he’s ever heard from anyone as to why they’re not buying his book.

He signed my book and he even allowed me to have a photo taken with him.  I have to say, if there were more people in the world like Guy, the world would be a noticeably better place.  I plan to buy his new book and I found 3 used copies on amazon.com.  If anyone should teach us about enchantment, it should be someone that understands it and lives that way.  Guy seems to get it.

If you’re interested in his new book, here’s the amazon link.  There’s 2 used ones left, the 3rd one is mine, so leave it there.  😉

Enchantment: The Art of Changing Hearts, Minds and Actions

I had the opportunity to just buy a new copy of his book, and I wanted to, but I didn’t.  I might be waiting a little longer to read his amazing book (prejudged from his awesome session at SXSW), but it goes to show that with a little pre-planning, you can have what you want while saving money and being good to the environment.  Thanks Guy!


Mar 14 2011

the new sharing economy [day 291]

Do you share your stuff?  If you need a drill, do you go out and buy one or do you try to borrow one?  I mean, you just need a hole, right?  I own a drill.  My dad gave me a new DeWalt drill about 10 years ago, but that one got lost on a mission trip.  I never found it, although another older drill with a chuck key showed up unclaimed.  I took it, so that’s why I have a drill now.  I don’t really need one though.

So why don’t I need one?  Doesn’t everyone have a drill in their garage?  Let’s look at the logic.  I need a few holes, so I use the drill for approximately 4-8 minutes in a years time.  Maybe a little bit more if I have some home projects.  I could borrow one from a friend.  I could rent one when I’m doing projects.  I could share a drill.  Yes, I said share.  I could co-own a drill with some friends or I could use a sharing service.  This is really a great and upward trending process.

First, there’s itizen.com.  You can print QR codes for all of your things in order to tell stories about them, to share them and to track the life of them.  Here’s a blurb from itizen’s site:

Why we do what we do.
We want to celebrate the cool things around us — period. We are inspired by the artists, makers, and retailers who provide us with these wonderful things, and we are fascinated by how storytelling can give these things meaning and purpose. Most important, we are passionate about supporting a culture of giving and sharing that allows others to benefit from these things and share in the joy.

If you don’t have a QR code reader, there’s lots of free apps out there that can be downloaded.  You can scan it and it will bring up the info right away.  The code to the left is a legitimate code for something I’m getting rid of.  Take a look and see if you want the item.  😉

I’m really liking this concept of sharing and swapping.  I’m still researching this whole thing, but I see so many benefits.

Cost savings: Not only does it save you money buying things, but also saves money on the maintenance and storage of these things.

Environmentally friendly: Reducing consumption means less production and fewer resources used.

Manufacturer behavior change: Manufacturers will start to make products based on consumer demand.  If we want to share quality products, but we’re buying less of them, manufacturers will start making more quality items and with the needed features we desire.

Less clutter: Less stuff is less stress and less to clean.  It’s also easier to find the things you do have.

Builds community: Sharing with friends, and even people you don’t know yet if you choose to do that, is a great way to build community, especially among neighbors.  In this day and age, at least where I live, knowing your neighbors is not the norm.  My neighbors let me borrow stuff all the time, and if they need something, they ask.

Helps eliminate poverty: This process can help eliminate poverty by lowering the cost of living.  If I don’t need to buy as much and I can share with others, I can live on less.

Job shifts: Jobs become more service oriented.  This is due to a shift from consuming stuff to being consumers of services.

We are on the front end of a wonderful trend that will change the way the world functions, utilizing technology to change our distribution systems, creating a community of sharing that will better our lives.  I’m still doing a lot of homework on this, but I will be posting more on it soon.  Sharing is an old concept, but it’s finding a new life through social media.

I just bought a used iPad from a friend of mine who’s upgrading.  I’ve decided to share my iPad.  I will be using a service such as snapgoods.com or I might do a co-ownership of it.  If this intrigues you in any way, let me know your thoughts.

Would you share something you paid a lot of money for, but something that sits unused for large periods of time?


Mar 10 2011

field trip [day 288]

Not too much time to blog today.  I’m getting ready to go to the SXSW conference and festival.  South by Southwest is in Austin, Texas and I’m thinking this is going to be pretty cool.  Besides Blake Mycoskie from TOMS shoes being one of the keynote speakers, there are some crazy fun sessions like techno-cannibalism, deviantart sandbox, ordering disorder, social photography, the fine art of inclusion, evil plans, dork intervention, tired of @#%ing social media experts?, building community in blogger eat blogger world, how to personalize without being creepy, future of storytelling by playing Dexter, understanding humans, and much more.  Plus I get to hang out at the lizard lounge, maybe I’ll even meet leisure suit Larry.

I’ll be blogging while I’m there, as this should be a lot of interesting stuff!